This review is of a product that I recently mentioned in a post about the new holiday products at Shopper's Drug Mart. This Ultimate Color Portfolio by The Color Institute is available at Shopper's Drug Mart for $14.99. It comes with 80 eyeshadows and 70 lip colours. This caught my eye because the eyeshadows looked really shimmery and I figured they would be similar to the quality of Wet N Wild's eyeshadows, which are very soft and pigmented. I thought this because Wet N Wild and The Color Institute are both owned by Markwins International.
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| The palette is divided into 9 sections. The top row starts with dark shimmery eyeshadows on the left. The top middle are some neutral lip colours and the top right are light shimmery eyeshadows. The left middle are bright and reddish lip colours, the middle has some brushes and applicators and the right middle has neutral and pink/purple lip colours. The bottom left contains some earthy coloured matte and satin finish eyeshadows, the bottom middle has some darker neutral and bright pink lip colours and the bottom left has some pastel matte and satin finish eyeshadows, along with a few black and white ones. |
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Close-up of section 1 (top left eyeshadows)    
The above photos are swatches of all of the colours in the top left section of the palette. They are swatched alone and without the aid of a primer. All of the eyeshadows in the top left section are pigmented and soft! However, there is a small bit of fall out.
Close-up of the top middle section of lip colours (swatches of some colours towards the end of this post)
Close-up of the top right section of the palette.
    
The above photos are swatches of the eyeshadows in the top right section of the palette. They are soft and pigmented as well, also with a small bit of fall out.
Close up of the left middle section of lip colours. Swatches towards the end of this post.
Close-up of the right middle section of lip colours. Swatches towards the end of this post.
Close-up of the bottom left section of eyeshadows.
Swatches of some of the colours from the bottom left section. These aren't as pigmented at the ones in the top two sections, but they would be decent over a primer. Some colours weren't worth swatching at the pigmentation is horrible.
 Close-up of the bottom left eyeshadow section. 
Swatches of the bottom left eyeshadow section. The two black colours are quite good, but you can tell that the purple, blue and grey colours were difficult to swatch. For the most part, the matte colours aren't very pigmented at all.
Close-up of the bottom middle lip colour section.
Swatches of some of the lip colours.
I chose not to swatch all of the lip colours because a lot of them are very close in colour and they would look the exact same on camera. The pigmentation of the dark colours are good, but are still not as dark as they appear in the palette. The light colours are better in pigmentation as they apply closer to the colour that they appear to be.
I'm not a big fan of the lip colours because they are a bit sticky and don't have a very good taste. They basically taste like cheap lip gloss.
I think this would be a good palette to give a teenager who is just starting to get into makeup. The quality of the eyeshadows (particularly the ones in the top two sections) is very good for the price. The palette is worth it just for those 40 eyeshadows. The other eyeshadows aren't as good, though there are a few that are worth trying out.
For $14.99, I think this palette is worth it, just for the eyeshadows alone, and if you can get past the taste of the lip colours, then it's an even better deal.
The quality of makeup sets from this brand has certainly improved over the years. I remember when sets used to have eyeshadows that were incredibly difficult to use. Overall, I'd say that this is a good starter palette for teenagers or for anyone who is just starting to get into makeup.
Summary:
Product: The Color Institute's Ultimate Color Portfolio
Price: $14.99 (Shopper's Drug Mart Canada)
Grade: B-
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